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Associate Content Writer
📍 Bangalore (Onsite)
💼 Minimum 1 Years
🏢 Department: Marketing / Content
Role Overview
We are looking for a creative and detail-oriented Content Writer with at least 2 years of experience in writing engaging social media and digital content. The role involves creating content across multiple platforms for fintech-related brands, while maintaining a strong brand voice, accuracy, and performance focus. The ideal candidate should be comfortable working across formats, including social media, websites, blogs, ads, and PR content, and should have a strong understanding of digital trends and audience behaviour.
Key Responsibilities
  • Create high-quality content for social media platforms (Instagram, LinkedIn, X, YouTube, etc.) across multiple fintech brands.
  • Write SEO-friendly blogs, website pages, and landing page content.
  • Develop ad copies for digital campaigns (Google, Meta, LinkedIn, etc.).
  • Support PR content, press releases, and brand communication.
  • Research and identify trending topics, formats, and platform trends.
  • Adapt writing style to match different brand tones and audiences.
  • Collaborate with design, marketing, and product teams for campaigns.
  • Edit, proofread, and optimise content for performance and clarity.
  • Maintain content calendars and meet publishing timelines.
  • Ensure content accuracy, compliance, and consistency.
Required Skills & Qualifications
  • Minimum 1 years of experience in digital or social media content writing.
  • Strong writing, editing, and storytelling skills.
  • Understanding of SEO basics (keywords, meta tags, content structure).
  • Experience with social media platforms and content formats.
  • Ability to analyse trends and convert them into brand-relevant content.
  • Good understanding of fintech, finance, or tech content (preferred).
  • Strong research and fact-checking ability.
  • Ability to manage multiple brands and projects simultaneously.
  • Attention to detail and deadline discipline.
Preferred Qualifications
  • Experience in fintech, finance, or startup environments.
  • Familiarity with content analytics and performance metrics.
  • Experience with CMS tools (WordPress, Zoho, etc.).
  • Basic understanding of paid ads and performance marketing.